Licensee Management
Building on fifteen years’ expertise in the fine food business, we provide brand-licence guardianship for individuals and concerns requiring specialist counsel and brand management.
We are currently working in this capacity with the Linda McCartney brand, managing the worldwide licence on behalf of the McCartney family. In effect we work to protect the integrity of the brand, represent the interests of its patrons and work on a proactive basis with the licence holder.
This service can also be tailored to those seeking to expand existing interests into the development of a new food brand.
Endorsements
Simon Johnson, Importer and distributor
Over the years Erik has created a global network of like-minded distributors and retailers that are an asset to any food company wanting to take a brand to the global market place. Erik’s commitment to the brands under his management has consistently led to sustained growth in a relatively short space of time. This in itself bares testament to his talent.
Simon Johnson, Importer and distributor - Sydney